SMX Advanced Europe: September 14, 2024

As an individual or an organization, it is essential to focus on advanced strategies and tactics in search engine optimization (SEO) and pay-per-click (PPC).

Learning how search campaigns can be automated from an inventory and query perspective and where entry-level machine learning services can improve automation quality is a prime necessity.

SMX Advanced 2024 has expanded its domain once again in the year 2024. It is a conference designed exclusively for experienced search marketers. All the sessions are guaranteed to be fast-paced, Q&A-packed, and always informative.

It is scheduled for September 13, 2024, to September 14, 2024. It is a place to learn advanced SEO and PPC tactics.

Event Details: Overview

SMX Advanced Europe 2024 is an expert-driven, 2-day-packed conference to learn SEO and PPC tactics worldwide. The event is scheduled for September 13, 2024, to September 14, 2024. The event is planned for 8:00 a.m. to 5:00 p.m. CET (Central European Time).


The list of foremost speakers includes:

Mike King

Including brands ranging from American Express, SAP, HSBC, General Mills, Sandisk, and FTD, to a laundry list of promising startups and small businesses. Mike consults all of them.

Lily Ray

Lily Ray provides strategic leadership for the agency’s SEO client programs. She is the Sr. Director, SEO, and head of Organic Research at Amsive Digital.


Jono Alderson

Jono Alderson is a maestro in elevating brands through his expertise in technical SEO, site performance, and structured data mastery.

His journey spans collaborations with startups, agencies, and major corporate entities, where he’s known for supercharging websites, strategizing for growth, preparing brands for future challenges, and securing market victories.

Martin Splitt

Martin Splitt is a developer advocate on the Webmaster Trends Analyst team at Google Switzerland. He helps developers and content creators build excellent web content in this role. 

Dan Petrovic

Dan Petrovic is Australia’s best-known name in search engine optimization. His research and experiments have drawn worldwide attention and significant industry blogs. 

Greg Gifford

Vice President of Search Marketing at SearchLab, a marketing agency specializing in Local PPC and SEO.

Advisory Board

Our leading advisory board members will provide you with current knowledge and analysis before and during the event.

Advisory board

Christopher Gutknecht

Teamlead Analytics & Performance.

Dominique Harris

Director Organic Search.

Martin Röttgerding

Managing Director and Head of PPC.

Felix Welckenbach

Director of Inbound Marketing.


Hear what attendees think about SMX Advanced around the World.

Amir Aron Habil – Head of Digital Marketing

I have attended many events, but the SMX Advanced was different. Great speakers who openly shared their insights and fantastic networking opportunities. Looking forward to the next SMX Advanced.

Eva Bächmann – Online Marketing Manager at BAUR Versand GmbH

Kept what was promised – high quality!

Leo Jennings – CCS at Brainlabs

The talks were pushing the boundaries of the industry

Marco Frighetto – Head of Product Booster Box

Do you want to understand where digital marketing is heading? SMX Advanced is the way to go.

Upasna Gautam – Ziff Davis

SMX Advanced was a professional game-changer for me, and it is truly in a league of its own regarding SEM conferences.Upasna Gautam – Ziff Davis

See Also: Social Media Marketing World 2024


The conference offers two types of tickets with different kinds of access:-

SMX Advanced Europe Ticket


  1. All SMX Advanced Europe sessions are on September 13, 2023, and September 14, 2023.
  2. Coffee and lunch breaks.
  3. Session Presentations.


  • Super Early Bird @ € 1.095

Friday, 1 March, 2024

  • Early Bird @ € 1.295

Friday, 31 May, 2024

  • Full Price @ € 1.495

Friday, 26 July, 2024

  • On-Site @ € 1.895

Ends: Wednesday, 11 September, 2024

Workshop Only Ticket


Workshop, September 12


  • Super Early Bird @ € 895

Last Date – Friday, 1 March, 2024

  • Early Bird @ € 995

Ends on Friday, 31 May, 2024

  • Full Price @ € 995

Friday, 26 July, 2024

  • On-Site @ € 995

Ends: Wednesday, 11 September, 2024

See Also: Social Media Marketing World 2024


Pullman Berlin Schweizerhof, Budapester Strasse 25, 10787 Berlin, Germany. There is a room contingent available at the Pullman Schweizerhof Berlin. Please call (+49 30 26960) for your reservation.


Rooms allotment

Single room

209,00 Euro, excl. Breakfast, incl. Wifi and VAT

224,00 Euro, incl. Breakfast, Wifi, and VAT

See Also: Friends of Search, Amsterdam: March 21, 2024


Are there travel arrangements?

If you are traveling within Germany, we recommend using the train. From 3 months before the event, you can book the special event train ticket from any Deutsche Bahn train station.

Pricing of train tickets?

Ticket one-way with train connection (until sold out): - 1st class 84,90 € (incl. seat reservation) - 2nd class 51,90 € Ticket one-way fully flexible (always available): - 1st class 106,90 € (incl. seat reservation) - 2nd class 72,90 €

Are hotel facilities available?

Other hotels close to the SMX Advanced Europe venue : Motel One Berlin-Upper West, Kantstrasse 163 – 165, 10623 Berlin, Germany. Pestana Berlin, Stülerstraße 6, 10787 Berlin, Germany. Crown Plaza Berlin City Center, Nürnberger Str. 65, 10787 Berlin, Germany. Ibis Berlin Kurfürstendamm, Bayreuther Strasse 39, 10787 Berlin, Germany.


SMX Advanced Europe 2024 is a 2-day event with content designed exclusively for experienced search marketers. It is a fast-paced, Q&A-packed, and informative conference.

It is a once-a-year event and a place to learn advanced SEO and PPC tactics. SMX is not backed as a digital agency or software company. The unbiased, vendor-agnostic content is designed to do one thing: help you succeed. That is their agenda. The participants can meet the attendees, speakers, and sponsors and improve their network.

See Also: The Next Web Conference 2024